WALTHAM MA – Monday November 30, 2009 – ClickSquared, a premier provider of on-demand intelligent email and relationship marketing solutions, announced that it has secured a $6.5 million facility led by MMV Financial with participation from ROI Capital. ClickSquared is privately held with investment from ABS Ventures, JMI Equity and Flybridge Capital Partners. By combining its technical, strategy and analytical capabilities with a SaaS technology platform, ClickSquared enables its clients the ability to create data-driven marketing campaigns that orchestrate and deliver targeted, effective, relevant messages across multiple channels.
“We are delighted to have MMV Financial and ROI Capital support our continued growth,” said Wayne Townsend, CEO, ClickSquared. “ClickSquared will use this financing to expand its market reach and extend the breadth and depth of our solutions. MMV was able to structure a deal that met our needs and we are very pleased to have them as our new financial partner.”
“ClickSquared’s strong management team, combined with a superior platform to provide affordable on-demand multi-channel marketing solutions, has positioned the Company to be a leader in intelligent email and relationship marketing across several industry verticals, especially Travel & Hospitality, Banking and Cable” said Ron Patterson, Executive Vice President, MMV Financial. “We have high confidence in the Company’s leadership and are excited to be a part of their ongoing success. We are happy to extend our support towards the Company’s growth.”
ClickSquared is a premier provider of intelligent email and relationship marketing solutions. With innovative offerings ranging from self-service email to highly automated, real-time customer engagement programs, ClickSquared’s on-demand marketing platform orchestrates and optimizes analytics-driven customer communications across email, direct mail, social, mobile and web channels. Leveraging a team of marketing and technology experts that are passionate about our clients’ success, ClickSquared delivers affordable, personal, relevant and effective marketing solutions that enable organizations of all sizes to maximize the return on their marketing investment.
ClickSquared has helped to build some of the world’s best known brands including ARAMARK, Boston Celtics, Cable One, Comcast, Dr. Pepper/7-Up, Four Seasons Hotels and Resorts, Greyhound, HomeAway, Hyatt, Montage Resorts, Omni Hotels, Starwood, Sovereign Bank, US Bank, US Gypsum and Virgin Money. For more information on ClickSquared, visit the company’s web site at www.clicksquared.com.
MMV Financial is a specialty finance company providing creative financings solutions directly to technology and life sciences companies across North America. MMV is backed by top U.S. and Canadian private equity firms and financial institutions including CCP Equity Partners, Caisse de dépôt et placement du Québec, Fonds de solidarité FTQ, HSBC Bank Canada, NewStar Financial Inc., ROI Capital, and Wells Fargo Company. For more information please visit www.mmvf.com
About ROI Capital Ltd.:
ROI specializes in private placement lending. By lending to private companies, ROI loans are less correlated to the public markets, providing relief from daily volatility. ROI has also partnered with three top North American institutional investment managers - Sceptre Investment Counsel; Wentworth, Hauser, & Violich and Johnston Asset Management for their expertise in public market investing. By combining proficiencies in both private and public investments, ROI is able to offer investors a breadth of products with asset mixes not typically found in other mutual funds.
For more information contact:
Senior Vice President, Marketing
Executive Vice President
MMV Financial Inc.
Tel: (416) 977-9718
Fax: (416) 591-1393